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Failure to Fund Tourism Would Devastate the Sunshine State

Press Releases

Florida tourism is an absolutely critical industry to the state, employing millions of people and contributing millions of dollars to state coffers. Despite its importance to the Sunshine State, tourism is in the crosshairs of the Florida House, a costly decision according to the latest report by the state’s premier non-partisan government watchdog, Florida TaxWatch.

The Show May Not Go On: An analysis of the cost of severe cuts to Florida’s tourism marketing

Budget & Appropriations, Economic Development, Research, Taxpayer Guide, Tourism

Florida tourism is an absolutely critical industry to the state, employing millions of people and contributing millions of dollars to state coffers. Despite its importance to the Sunshine State, tourism is in the crosshairs of the Florida House, a costly decision according to this report.

Cruise Industry Anchors Florida Tourism

Blog

The booming cruise industry is a significant driver of the state’s job market and, according to a recent report, is directly responsible for 138,300 Florida jobs.

Florida Economic Forecast 2025 – 2035

Economic Forecast, Research

Florida’s economy reached $1.85 trillion in Q3 2025, ranking first among all 50 states and the District of Columbia in economic growth. This fourth installment of Florida TaxWatch’s quarterly economic forecast series — produced in partnership with the Regional Economic Consulting Group — examines whether that momentum is sustainable through 2035.

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